K-dramas and fashion trends — two things that are intricately linked together. It’s one of the major product placements (PPL) of the industry. No one can deny the Korean drama fashion trends which is known as the “hallyu wave” in the world. Who hasn’t watched a show and thought, “I wish I had ‘so-and-so’s’ wardrobe”? But alas, most of us might fit the poor, bumbling character type, but do not possess that magical wallet that would allow us to buy such extravagant outfits while living in our ‘dinky’ rooftop apartments.
We can at least appreciate and drool over these K-drama characters and their phenomenal fashion. Let’s take a look:
Hong Seol in “Cheese in the Trap”
Hong Seol (Kim Go Eun), the lead character of “Cheese in the Trap,” possessed a fashion sense that I wish I had when I was in college…and honestly, right now. Her hipster outfits were on point, mixing trends with comfort to create stylish combinations.
Heo Joon Jae in “The Legend of the Blue Sea”
A conman, Heo Joon Jae (Lee Min Ho) has the ability to adapt and take on any character required of him. This chameleon also has the talent of wearing anything and making it look nice. Not many people can pull off a pink overcoat.
“I Do I Do.” – Kim Sun Ah
Kim Sun Ah plays a genius shoe designer whose fellow workers refer to as Medusa. She spends a night with a young shoe counterfeiter played by Lee Jang Wook and gets pregnant. It’s not what she planned in her career but it may be her last chance. This drama is a must if you love shoes or stories about babies.
This drama takes on the editorial side of fashion and is set at a fictional fashion magazine named “Style.” Kim Hye Soo plays the talented but picky editor of a magazine, who was once in love with the character played by Ryu Si Won.
Kang Cheol in “W: Two Worlds”
Kang Cheol (Lee Jong Suk) had some real cool outfits, befitting of his cool, intelligent character. Although being the main character from a webtoon with an alcoholic, weak, and sadistic author isn’t great, but I mean, having any outfit at the touch of a pen makes up for it….right?
In this “Prince and the Pauper” story, a clothing designer with a small shop meets the princely heir to a fashion empire who invites him to trade places. Kwon Sang Woo plays the designer and Im Yoona plays an aspiring designer who graduated from a French design school.
Prince Lee Yeong in “Moonlight Drawn by Clouds”
If you were a man (or a woman cross-dressing as a man) time traveling back to the Joseon Dynasty (A total possibility! Dramas told me so!), Prince Yeong’s (Park Bo Gum’s) gorgeous hanboks would be what you want and should be wearing. The vibrant colors and quality fabrics are truly a piece of art.
Kim Shin in “Goblin”
Coats galore! “Goblin” showcased male winter fashion at its best. I’m pretty sure the turtleneck and coat combo was created by Kim Shin (Gong Yoo) during his 939 years of existence. He owns everything he wears (literally and figuratively) and looks like a model walking down a runway.